Has Barnes and Noble crossed the line? Or, maybe they just moved the line. The brick and mortar book selling behemoth first took on the online book selling Goliath, Amazon, with a head to head clash in the e-commerce book selling platform. Then, when Amazon struck an epic blow in an attempt to control the e-book platform with its proprietary Kindle, B&N struck back with the Nook. Now, it appears to have launched an attack at the Apple I Pad with the new NOOK Color.
The new Color Nook is by far no means a match for the i Pad, but it could pass for one mortar round lobbed in its direction. Visually it resembles an iPad with its simply smooth exterior and 7" touch screen, but a deeper look inside shows us it still remains a high end e-book reader.
BARNES AND NOBLE
The NOOK Color does have Wi-Fi networking capability with web surfing functionality, but, in the first generation does not have the 3G wireless capability that other e readers have. I will assume that future generations will have this capability. One nice feature built into the Nook is the ability to share what you are reading with friends on Twitter and Facebook. Many websites now have seamless integration between those social platforms. I glad to see it built into the Nook.
Memory has expanded from its predecessors to 8 GB on board with the usual upgrade in volume using a 32GB mini SD chip. There should be enough memory present to keep even the most voracious reader busy for quite a while. With Nooks Lifetime Library feature, you should never have to worry about the lost investment in your electronic library.
Spice up your new NOOK Color with down loadable apps to increase the total functionality of your machine. Play games, upload and view your Microsoft Office documents, change your desk top image, and even share books amongst friends in your social media network. The sharing is limited though; still not as open as the old tree cut version. It does have audio play back from MP3 format; nothing new there.
It does, though, have the capability to play videos in MP4 format and listen to Pandora internet radio. Just make sure you're in a Wi-Fi hot spot; Remember, no 3G. The lines between e book reader and the PC continue to blur.
The new NOOK Color definitely reaches out further than any other reader before. As the i Pad reaches from the other direction will we see a clash for supremacy or some unifying ground where all computing is mobile and all computers can be toted by one hand. I personally believe it will be a long continuous battle with no certain clear winner. There will not be the decisive war like VHS vs. Beta, but more like the war between Apple vs. PC. The front keeps moving back and forth with no clear end in the foreseeable future.
E Book Reader Comparison - Color Nook Vs Kindle BARNES AND NOBLE
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